THE SKIN CARE PROFESSIONAL – A practical guide by Carol and Rob Trow

£45.00

This book is dedicated by the authors to, ‘All those current and future practitioners in the aesthetic industry who continue to strive for excellence’. Whether you own a one woman or man aesthetics business or a thriving medi spa, this book will inspire and inform you.

The authors, Carol and Rob Trow have worked in the aesthetics industry for over twenty years. They are the owners of DermaConcepts, a hugely successful business that wholesales leading brands to the top end of the market. They have written hundreds of articles for publication in a variety of industry magazines, and this book collates those articles into readable and informative material. Their knowledge of the industry is in-depth and proven.

Description

This book is dedicated by the authors to, ‘All l those current and future practitioners in the aesthetic industry who continue to strive for excellence’. Whether you own a one woman or man aesthetics business or a thriving medi spa, this book will inspire and inform you.

What’s inside?

  • Over 300 pages of wise advice, examples and practical know-how
  • Marketing tips and ideas for aesthetics businesses
  • Advice on employment and staff management
  • Building client loyalty
  • How to grow revenue
  • Tax for salons
  • What place does science play in the aesthetics industry?
  • Insights into ingredients and their effect on the skin
  • Skin Conditions
  • Treatments – what works, what doesn’t
  • How to buy equipment and what to buy
  • What to think about when choosing product ranges
  • Trends in the industry – past and present
  • Myth debunking

The authors, Carol and Rob Trow have worked in the aesthetics industry for over twenty years. They are the owners of DermaConcepts, a hugely successful business that wholesales leading brands to the top end of the market. They have written hundreds of articles for publication in a variety of industry magazines, and this book collates those articles into readable and informative material. Their knowledge of the industry is in-depth and proven.

Buy this book if you need inspiration, advice or information from two people who speak fluent aesthetician.

Additional information

Weight 1.3 kg
Dimensions 1 × 210 × 297 cm

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